Our valuesUpdated 2 months ago

We are pursuing a social mission with ooia. We are staunch feminists and for us, feminism means equality. We want a world in which all people have equal rights and responsibilities - regardless of their gender. For us, female empowerment means encouraging women* individually to be strong and to tackle the changes they want. ooia period underwear is an example of such a change: as an innovative alternative to conventional period products, it enables many people to deal with their periods more satisfactorily. In general, we want to encourage reflection and questioning, for example through our popular Instagram channel @its.me.ooia or through our talks at events.